I was somewhat taken back, both in awe of my mom’s K-O defense of the Designer’s Bane and in what was an almost instantaneous re-wiring of how I viewed design and the audience it intends to engage. We so often wrap ourselves in aesthetic considerations that we’re blinded to the necessity of the things we’re actually designing around: purpose, function, and people.
Big difference between designing for ourselves and designing for someone else.
The rub is that products are invariably an approximation of the promise behind them. This is probably more true today than ever before, as we can build and market earlier and more easily in a global web market.
Those of us in the business of making products know the drill well. The slide from big idea to customer experience is a long road of approximation; a honing that is often reduced to throwing out what doesn’t work in the hopes of discovering what truly does. That’s just reality, exacerbated 1000x when the gestalt of the product in any way depends on the network of users who adopt it.
This changes the marketing game completely, making the best solution to wire intent and customer context into the bits of the product itself.
filling this under things I wish I had written.
The truth is, learning how to learn is the hardest part of acquiring knowledge. Learning takes courage, to admit what you don’t know; it takes paranoia, to question the wisdom of those who tell you what they know; it takes persistence in the face of the impossibley (sic) formidable weight of the amassed brilliance of those who came before you. Most of all, it takes a brash foolishness to believe that you could ever add anything of worth on top of said brilliance.
Love this post. You can learn a lot from people’s reactions to a reference point, even if that reference point is wrong. It becomes a conversation that’s relative to something as opposed to being in absolute terms.
(http://gist.io/5522214 - Why I Say Dumb Shit)
What will save you is tacking into the love of the work, into the desire that brought you there in the first place. This creates a suspension of time, opens a spacious room of your own in which you can walk around and consider your response. Staring prejudice in the face imposes a cruel discipline: to structure your anger, to achieve a certain dignity, an angry dignity.